Annual Report 2025

Annual Report 2025

Our Management Team

Executive Board & Committee (from left): Astrid Hermann, Vincent Warnery, Oswald Barckhahn, Dr. Gitta Neufang,
Burcu Andreae-Nehlsen, Ramon A. Mirt, Grita Loebsack, Nicola D. Lafrentz, Michael Frey

Astrid Hermann
Finance, tesa SE

Dr. Gitta Neufang
Research & Development

Grita Loebsack
NIVEA

Vincent Warnery
CEO

Burcu Andreae-Nehlsen
Derma & Health Care

Nicola D. Lafrentz
Human Resources

Oswald Barckhahn
Europe, USA & Canada, Luxury

Ramon A. Mirt
Emerging Markets

Michael Frey
Supply Chain, Quality Management

Astrid Hermann

Member of the Executive Board

Finance
(Finance, Controlling, IT, Legal & Compliance)

tesa SE

Born 1973 in Blaj, Romania
Master of Business Administration, New York University Stern School of Business

Leadership Team – Astrid Hermann

Years

 

Job Title

 

Company

1995–1996

 

Financial Analyst – Access Business Division

 

Alcatel SEL AG, Stuttgart, Germany

1997–1998

 

Senior Financial Analyst – Forecasting & Budgeting

 

The Clorox Company, Oakland, CA, U.S.

1998–1999

 

Senior Business Analyst – Corporate Sales Finance

 

The Clorox Company, Oakland, CA, U.S.

2000–2004

 

Sales Finance Manager

 

The Clorox Company, Oakland, CA, U.S.

2004–2006

 

Finance Manager – Budget & Planning US Toothpaste Division

 

Colgate-Palmolive, New York, NY, U.S.

2006–2008

 

Finance Manager – Budget & Planning at GABA

 

Colgate-Palmolive, Basel, Switzerland

2008–2010

 

Associate Finance Director – Corporate Budget & Planning

 

Colgate-Palmolive, New York, NY, U.S.

2010–2014

 

Finance Director – Tom’s of Maine

 

Colgate-Palmolive, Kennebunk, Maine, U.S.

2014–2016

 

Finance Director – UK & Ireland Group

 

Colgate-Palmolive, Guildford, United Kingdom

2016–2018

 

Finance Director – Central Europe West Hub

 

Colgate-Palmolive, Hamburg, Germany

2018–2020

 

VP of Finance – North America

 

Colgate-Palmolive, New York, NY, U.S.

since January 2021

 

Member of the Executive Board

 

Beiersdorf AG

Vincent Warnery

Chief Executive Officer

Corporate Development & Strategy
Internal Audit
Supply Chain & Quality Assurance
Research & Development
Derma
Health Care
Corporate Communication
Sustainability
Japan

Born 1968 in Neuilly-Plaisance, France
Studies of Business Administration in France and Boston, USA

Leadership Team – Vincent Warnery

Years

 

Job Title

 

Company

1991–1994

 

Assistant Brand Manager

 

Procter & Gamble, France

1994–1996

 

Senior Brand Manager

 

Bacardi – Martini, France

1996–1998

 

Marketing Group Manager

 

L’Oréal, Garnier, France

1998–1999

 

Marketing Director

 

L’Oréal, Garnier/Maybelline Europe

1999–2000

 

General Manager Consumer Products

 

L’Oreal, Portugal

2000–2002

 

General Manager Consumer Products

 

L’Oreal Garnier/Maybelline, Germany

2002–2003

 

General Manager Consumer Products

 

L’Oreal, Latin America

2004–2008

 

General Manager Consumer Products

 

L’Oreal, Japan

2008–2009

 

General Manager Consumer Products

 

L’Oreal, France

2010–2011

 

General Manager Active Cosmetics (Pharmacy)

 

L’Oreal, France

2011–2013

 

Vice President Consumer Health Care Europe

 

Sanofi

2013–2017

 

Senior Vice President Global Head of Consumer Health (CHC)

 

Sanofi

2017–2021

 

Member of the Executive Board

 

Beiersdorf AG

since May 2021

 

Chief Executive Officer

 

Beiersdorf AG

Oswald Barckhahn

Member of the Executive Board

Europe
USA/Canada

Luxury
(La Prairie, Chantecaille)

Born 1967, in Santiago, Chile
Studies of Business Administration in Regensburg (Germany) and Zurich (Switzerland)

Leadership Team – Oswald Barckhahn

Years

 

Job Title

 

Company

1994–1997

 

Assistant Brand Manager for Olay and Clearasil Switzerland

 

Procter & Gamble, Geneva, Switzerland

1997–1999

 

Brand Manager Up-Stream Innovation Pringles Western Europe

 

Procter & Gamble, Geneva, Switzerland

1999–2001

 

Marketing Manager Hair Care Latin America North

 

Procter & Gamble, Mexico City, Mexico

2001–2002

 

Marketing Director Paper and Beauty Care Latin America South

 

Procter & Gamble, Buenos Aires, Argentina

2003

 

Marketing Director Paper Andean Region

 

Procter & Gamble, Buenos Aires, Argentina

2003–2005

 

Senior Marketing Director Quaker Latin America

 

PepsiCo, Mexico City, Mexico

2005–2006

 

Senior Commercial Director DACH

 

PepsiCo, Frankfurt, Germany

2006–2011

 

Vice President & GM DACH

 

PepsiCo, Frankfurt, Germany

2011–2013

 

Senior Vice President & GM Central Europe

 

PepsiCo, Warsaw, Poland

2013–2014

 

Senior Vice President & GM Tropicana North America

 

PepsiCo, Chicago, USA

2014–2016

 

President North America Nutrition & Global Gatorade

 

PepsiCo, Chicago, USA

2016 – October 2021

 

President Europe, Head of Global Sales, Head of Global E‑Commerce

 

Jacobs Douwe Egberts (JDE), Amsterdam, The Netherlands

since October 2021

 

Member of the Executive Board

 

Beiersdorf AG

Dr. Gitta Neufang

Member of the Executive Committee

Chief Research & Development Officer

Born 1973 in Ludwigshafen on the Rhine, Germany
Studies of Biochemistry in Hannover (Germany), PhD in Biochemistry in Hannover and at the German Cancer Research Center (DKFZ), Heidelberg (Germany)

Executive Committee – Dr. Gitta Neufang

Years

 

Job Title

 

Company

2001–2003

 

Research Associate

 

Westfälische Wilhelms-Universität Münster, Institute for General Zoology and Genetics, Münster, Germany

2003–2006

 

Research Scientist

 

Beiersdorf AG

2006–2011

 

Manager Research Diseased Skin

 

Beiersdorf AG

2011–2012

 

Manager Research Dermatological Skin Care

 

Beiersdorf AG

2013–2014

 

Manager Eucerin Actives & Clinicals

 

Beiersdorf AG

2014–2019

 

Global Director Medical Management

 

Beiersdorf AG

2019–2021

 

Chief Medical and Innovation Officer Pharmacy Brands

 

Beiersdorf AG

since March 2021

 

Corporate Senior Vice President Research & Development

 

Beiersdorf AG

since March 2021

 

Member of the Executive Committee

 

Beiersdorf AG

Burcu Andreae-Nehlsen

Member of the Executive Committee

President Derma & Health Care

Born 1981 in Istanbul, Turkey
Bachelor of Arts in Political Science, Koc University, Istanbul

Leadership Team – Burcu Andreae-Nehlsen

Years

 

Job Title

 

Company

2004–2006

 

Product Manager, La Roche Posay & Vichy Turkey

 

L’Oreal

2006–2008

 

Product Manager, Vichy Canada

 

L’Oreal

2008–2010

 

Group Product Manager, Garnier & Maybelline Turkey

 

L’Oreal

2010–2011

 

Group Product Manager, L’Oreal Paris Turkey

 

L’Oreal

2011–2013

 

International Product Manager, Hair Color & Men, L’Oreal Paris

 

L’Oreal

2013–2014

 

AVP International Axe Director – Skincare, L’Oreal Paris

 

L’Oreal

2014–2016

 

AVP International Axe Director – Haircare, L’Oreal Paris

 

L’Oreal

2016–2021

 

VP International Marketing Director, Mixa

 

L’Oreal

2021–2023

 

VP International Marketing Director, Vichy

 

L’Oreal

2023–2025

 

SVP International Head of Innovation, Skincare & Cleansing

 

L’Oreal

since October 2025

 

Member of the Executive Committee

 

Beiersdorf AG

Ramon A. Mirt

Member of the Executive Board

Emerging Markets
(Latin America, Africa, Russia, Asia (excl. Greater China))

Born 1965
Certified Public Accountant, Bachelor of Arts at Universidad Central De Venezuela

Leadership Team – Ramon A. Mirt

Years

 

Job Title

 

Company

1989–1990

 

Brand Manager Beverages

 

Kraft Foods Venezuela, Caracas

1990–1991

 

Director Financial Planning

 

Kraft Foods Venezuela, Caracas

1992–1993

 

Regional Controller Latin America

 

Philip Morris International, Rye Brook, NY

1994–1995

 

Director Strategic Planning, Finance & Control

 

Kraft Foods Argentina, Buenos Aires

1996–1999

 

General Manager

 

Philip Morris Chile, Santiago

1999–2000

 

General Manager

 

Kraft Foods Uruguay, Montevideo

2001–2002

 

Sales Vice President

 

Kraft Foods Argentina, Buenos Aires

2003–2004

 

General Manager

 

Kraft Foods Venezuela, Caracas

2005–2006

 

Managing Partner

 

Innovations to Market (i2m), Argentina, Buenos Aires

2006–2009

 

General Manager Central America

 

Reckitt Benckiser, Costa Rica, San José

2010–2012

 

Area Sales Director – Developing Markets

 

Reckitt Benckiser, Slough, UK/Singapore

2013

 

General Manager Medcom

 

Reckitt Benckiser, Russia, Moscow

2014

 

General Manager Consumer Health

 

Reckitt Benckiser, Russia, Moscow

2014–2015

 

Senior Vice President, Regional Director Russia, Ukraine & CIS Countries

 

Reckitt Benckiser, Russia, Moscow

2015–2017

 

Senior Vice President, Regional Director Central Europe

 

Reckitt Benckiser, Germany, Heidelberg

2018

 

Senior Vice President, Regional Director Central & Eastern Europe, Health

 

Reckitt Benckiser, Germany, Heidelberg

since 2019

 

Member of the Executive Board

 

Beiersdorf AG

Grita Loebsack

Member of the Executive Board

NIVEA (Brand Management, Digital Marketing)

Greater China, Korea

Born 1970 in Berlin, Germany
BSC Economics International Relations London School of Economics (UK) and Master of Business Administration INSEAD (France)

Leadership Team – Grita Loebsack

Years

 

Job Title

 

Company

1991–1994

 

Strategy Consultant

 

Oliver Wyman, France

1996–1998

 

Group Product Marketing Manager L’Oréal Paris

 

L’Oréal, Germany

1998–2000

 

Marketing Director Latin America, Consumer Products Division L’Oréal

 

L’Oréal, France

2000–2003

 

Global Marketing Director Skin Care L’Oréal Paris

 

L’Oréal, France

2004–2007

 

General Manager L’Oréal Paris UK and Ireland

 

L’Oréal, UK

2008–2010

 

Managing Director L’Oréal UK and Ireland

 

L’Oréal, UK

2010–2012

 

Global Brand President, Vichy, L’Oréal France

 

L’Oréal, France

2012–2015

 

Executive Vice President, Global Skin Care

 

Unilever, France

2015–2016

 

CEO Fashion and Leather Goods Emerging Brands

 

Kering Group, France

2017–2018

 

Independent Consultant, Advisor and Board Member

 

 

2018–2022

 

Chief Marketing Officer Essilor Group

 

Essilor Luxottica, France

since January 2022

 

Member of the Executive Board

 

Beiersdorf AG

Nicola D. Lafrentz

Member of the Executive Board
– Labor Relations Director –

Human Resources
(Human Resources, General Services & Real Estate)

Born 1976 in Göttingen, Germany
Bachelor of Arts and Sciences Industrial and Organizational Psychology, Management and Marketing (USA, Zimbabwe)

Leadership Team – Nicola D. Lafrentz

Year

 

Job Title

 

Company

2001–2002

 

Research Associate

 

Russell Reynolds Associates Inc., Germany

2003–2004

 

HR Business Partner Supply Chain, Factory & Market Site Mars Snackfood

 

Masterfoods GmbH, Germany

2004–2005

 

HR Manager Market, Factory & Market Site Mars Snackfood

 

Masterfoods GmbH, Germany

2005–2006

 

Head of HR Portugal (Assignment), Multi-sales Market for all categories

 

Masterfoods Portugal, Portugal

2006–2007

 

HR Hub Site Development Manager, Factory & Market site for Petcare/European Petcare Hub

 

Masterfoods GmbH, Germany

2007–2009

 

Head of COE Talent Development Netherlands

 

Mars Nederland B.V., Netherlands

2009–2012

 

HR Director Germany, Factory & Market Site Snackfood

 

Mars GmbH, Germany

2012–2013

 

Parental Leave

 

 

2013–2014

 

HR VP Germany, Austria, Switzerland & Nordics

 

Bacardi GmbH, Germany

2014–2015

 

HR VP Europe

 

Bacardi-Martini Belgium, Belgium

2015–2016

 

HR VP Corporate Global Functions

 

Beiersdorf AG, Germany

2018–2019

 

Parental Leave

 

 

2017–2021

 

HR VP Corporate Global Functions

 

Beiersdorf AG, Germany

since May 2022

 

Member of the Executive Board

 

Beiersdorf AG, Germany

Michael Frey

Member of the Executive Committee

Chief Supply Chain Officer (CSCO)

Quality Management

Born 1983 in Schweinfurt, Germany
2013 German Graduate School of Management & Law, Heilbronn: Executive MBA – International Business and Leadership
2007 University of Applied Science, Würzburg: Master of Business and Engineering (Dipl. Ing. FH)

Executive Committee – Michael Frey

Years

 

Job Title

 

Company

2007–2008

 

International Trainee – Production Technology

 

Brose Group

2008–2009

 

Global Project Manager Industrial Engineering

 

Brose Group

2009–2011 

 

Assistant to Board

 

Brose Group

2011–2014

 

Operations Manager Beiersdorf Manufacturing Hamburg

 

Beiersdorf AG

2014–2017

 

Managing Director Beiersdorf Manufacturing Berlin

 

Beiersdorf AG

2017–2020

 

Supply Chain Director Australia and New Zealand

 

Beiersdorf AG

2020–2023

 

Supply Chain Director Germany and Switzerland

 

Beiersdorf AG

2023–2024

 

Vice President Supply Chain RUMEAA

 

Beiersdorf AG

Since July 2024

 

Chief Supply Chain Officer (CSCO)

 

Beiersdorf AG

Since July 2024

 

Member of the Executive Committee

 

Beiersdorf AG

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