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Video message by the CEO and CFO On Our Way to Be the Best Skincare Company in the World
Beiersdorf demonstrates resilience and grew in a tough market environment. CEO Vincent Warnery and CFO Astrid Hermann reflect on performance, milestones, and achievements.
Letter from the CEO
“2025 was a year we learned from. We maintained our course where it was effective. We changed direction where it was necessary. And our vision remains unchanged: We want to be the best skincare company in the world.”
Vincent Warnery
CEO
Read the Letter from the CEO2025 at a Glance
Employees
(Number on Dec. 31, 2025)
22,399
Business and Strategy
Sales
(in € million)
Organic Sales Growth
(in %)
2.4
Results of Operations
EBIT margin
(in %, excluding special factors)
14.0
Results of Operations
Group Sales by Regions
(in %)
Research & Development Expenses
(in € million)
365
Research and Development
The blue NIVEA tin has stood for quality and closeness for a century – from Hamburg across the world.
Stories
We reached an important milestone in 2025 – we reduced our green house gas emissions (Scopes 1, 2, and 3) by 33% in absolute terms versus 2018, thereby exceeding our reduction target of 30% for 2025.
Sustainability Highlights